Style Guides

A Quick Guide to Denim Care

By Megan Gustashaw

Blue jeans will always be classic and cool, but the strength and confidence of crisp white and sharp black has an equally powerful draw. The only problem: these strong colors can require some extra attention. Keeping your white jeans white and your black jeans black takes just a little elbow grease, but if you ignore the upkeep altogether, it won’t be long before you’re in the gray—literally. To help you keep your denim looking sharp, here are a few helpful hints. We’ve also included a few points on maintaining garment-dyed denim. Why? Because you know you want some red jeans this summer.